In the dynamic landscape of modern organizational development, o2c2 stands out as an innovative innovation consultancy. With more than three decades of expertise, we transform organizations through science-based creativity and innovation.
As a strategic innovation partner, we put our unique systems approach to sustainable organizational change at the heart of everything we do.
Our journey began in 1991 at the International Center for Studies in Creativity in Buffalo, New York, inspired by a meeting at the University of Antwerp with Professor Pros Van Osmael. Since then, we have built an impressive international portfolio with projects in the US, Spain, the UK, France, Germany, Poland, South Africa and the Netherlands. This rich experience, combined with continuous involvement in scientific research, has led to the refinement of our systems approach to creativity and innovation.
Our methodology is firmly grounded in scientific principles and combines several powerful tools: the SOQ (Situational Outlook Questionnaire) for climate measurements, the VIEW assessment for problem-solving styles, and the CPS 6.1 framework for creative process management.
This integrated approach enables us to effectively support organizations in developing innovation capacity, strengthening creative leadership, and implementing sustainable change.
Our diverse team of experienced managers and consultants brings together more than fifty years of combined experience in leading and facilitating innovation-enhancing initiatives. This blend of expertise from business and social sciences creates a dynamic synergy that results in effective, customized solutions for our clients.
Vision
Our vision
We want to help organizations worldwide remain successful in a changing world. We do this by creating a culture of creativity and innovation, where happy and engaged employees drive sustainable growth and progress.
We see a future in which:
- Organizations not only remain strong, but truly grow and prosper. This is made possible by the commitment, well-being and creative ideas of their employees. Challenges become opportunities, and together we build success.
- Creativity becomes a core part of how organizations work. Using our science-based methods and the principles of creative pioneers, such as Alex Osborn, we turn teams into true innovators. Employees feel valued, have a voice and enjoy working on new solutions.
- We are a trusted partner for leaders with ambition. Together, we create a work environment where new ideas emerge, employees feel safe and engaged, and teams work toward tangible results that make a difference.
- Our approach is based on five core values:
- Solid: Our tools and methods are scientifically tested and reliable.
- Real: We believe in open and honest collaboration – consulting is all about people helping each other.
- Gabba Gabba Hey!!! We keep work fun and inspiring because that leads to better results.
- Committed: We collaborate with our clients and like to go the extra mile.
- Inventive: We dare to innovate and challenge ourselves and our clients to grow.
- Every organization we work with becomes an example of innovation and engagement. By building a culture where employees are happy and actively engaged, we help organizations not only succeed, but grow sustainably.
In short, we believe in a world where change is not an obstacle, but an opportunity to innovate and grow. Together, we make organizations stronger, more innovative and a place where people love to work.
Our approach in five core values
Intellectual roots
Our “intellectual bloodline”
Our team
Meet our team
Below is an overview of our Team. Each of them brings a unique combination of expertise, experience and passion to help your organization excel in innovation and creativity.
Linda Gelderland
Location : (Belgium)
Languages : Dutch
Expertises : TBD
Linda Gelders coaches organizations, teams and individuals in achieving their ambitions and goals. Her expertise includes organizational development, change/transformation processes and leadership coaching. She focuses on breaking outdated habits and patterns, which were once a solution but have now reached their limits, and transforming them into new, sustainable and resilient ways of working that support desired outcomes.
Inge De bruyn
Location : Leuven (Belgium)
Languages : Dutch, English
Expertises : VIEW
Inge has been working for over 30 years with people who want to learn and grow - individually and in groups. Her fascination with human behavior and the workings of the mind has been there since childhood. What drives her is the belief that every human being possesses an ingrained ability to strive, grow and flourish. It is this power that she explores, supports and helps unfold in her work.
Anne-Catherine Yon
Location : Toulouse, France
Languages : French, English
Expertises : View
Anne-Catherine Yon is a consultant and partner at O2C2 Consulting. She guides organizations in their growth and development in increasingly complex environments. A specialist in human transformation, she uncovers the potential of teams, re-motivates employees and activates often under-utilized collective dynamics, turning human challenges into levers for performance and innovation.
Brian Dorval
Location : Buffalo, NY, USA
Languages : English
Expertises : VIEW, SOQ, CPS
Brian has more than 35 years of experience helping individuals, teams and organizations significantly improve their personal performance and business results. As co-founder of Think First Serve Inc. and Better Change Tools, Brian has conducted hundreds of workshops on creativity, innovation, leadership and performance in 21 countries worldwide. He is co-developer of CPS 6.1™ and has published more than 70 articles, chapters and books on creativity, mental imagery and problem solving.
Samantha Stead
Location : Buffalo, NY, USA
Languages : English
Expertises : VIEW, SOQ, CPS
Samantha has more than 25 years of experience in leading and facilitating organizational change. As co-founder of Think First Serve Inc. and Better Change Tools, Sam has helped people in teams and organizations around the world think better, lead better and collaborate better in their search for new ways to grow. Prior to that, she was VP of Customer Insight & Product Development at an international publisher selling directly to consumers, giving her first-hand experience of what it really takes to change and grow an organization.
Our clients
Trusted by leading organizations
Our approach has already won the trust of various companies and organizations, large and small. With customized programs and sustainable impact, we support clients in a variety of sectors in their growth in creativity, innovation and leadership.
